PBS is running a show tonight on dirty politics and the down and dirty treatment of Sen. John McCain in 2000 (among other shady S.C. dealings) puts our state in the spotlight.

For those that don’t remember, calls were made to voters on the eve of the elections suggesting that McCain had a black daughter out of a extra-marital affair.

NOW on PBS travels to South Carolina, the home of legendary no-holds-barred campaigner Lee Atwater, to see where negative stories come from, how they spread, and whether they can be effectively defeated with positive messaging.

“In South Carolina, we know how to run negative campaigns,” Rod Shealy, a veteran campaign strategist who was convicted for violating campaign laws, tells NOW. “Your challenge as a campaign is to damage your opponent without getting caught doing it.”

The action begins at 8:30 on SCETV.