The Alliance for Full Acceptance, a nonprofit that advocates for gay rights and leads educational programs on the issues facing gays and lesbians, has launched its annual billboard campaign with a seemingly unrelated simple question, Did you choose to be tall?
The billboard on Interstate 26 is the first of three that ask questions about things you have no control over. The ads were based on the notion that the broader debate over gay rights often focuses on whether it’s a choice, says AFFA Executive Director Warren Redman-Gress.
“We would never think about discriminating against people who are tall — unless they are tall and GLBT,” he says.
The billboard campaign will be paired with TV and radio spots beginning next month. For more info, visit affa-sc.org/tall