Everyone’s favorite King Street ice cream shop is showing the love to women running for office by donating its proceeds to She Should Run on national Ice Cream for Breakfast Day.

If you stop by for a scoop on Feb. 3 from 9 a.m. to noon, you can eat your ice cream knowing that 50 percent of the sales will benefit She Should Run, a non-partisan nonprofit dedicated to supporting women running for office in America.

“I’ve always made ice creams that bring people together and foster community. So it’s especially meaningful for us as a company to take that a step further and contribute what we do best to a greater movement, which She Should Run is helping lead,” says Jeni Britton Bauer, Jeni’s founder. “If we can use something as lighthearted as a day about eating ice cream for breakfast to help She Should Run continue unleashing the fierce leadership potential in all women, well, then, I think we’re doing right by our mission.”

Jeni’s Splendid Ice Creams is at 501 King St.


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