via Free Reign Instagram

Westbrook Brewing head brewer Ryan Marcom and head cellerman Matthew Smith are utilizing unused tanks at the Mount Pleasant brewery to craft their own small-batch beer under the name Free Reign Brewing Co., a separate entity that now distributes in the Charleston area thanks to a new partnership with Advintage Distributing. So far, Marcom and Smith have brewed six different beers and theyโ€™re planning more small-batch, experimental brews in the future. 

โ€œWe like our job and everything, but we just want to experiment a little on our own,โ€ said Smith, adding that they spend the weekends brewing Free Reign beers. โ€œWe approached [Westbrook owner Edward Westbrook], and it was really nice of him to let us do it.โ€ 

โ€œIt gives us a creative outlet. We get to go in and do our own thing that weโ€™re creating and selling,โ€ Marcom added. โ€œEdwardโ€™s been awesome with the whole thing.โ€ 

So far Marcom and Smith, who have both worked at Westbrook since 2014, have sold beers like Cannonball, an 8% double IPA, and Tidal Pool, a smoothie sour collaborative IPA brewed with Greenvilleโ€™s The Eight Street Brewing Co. Beers are sold online for pickup at Westbrook, and the Advintage partnership will place 16-ounce cans of Free Reign in select grocery stores, bars and restaurants. 

The duo isn’t ruling out opening a physical brewery in the future, but for now, they plan to focus on increasing Free Reign production.  

โ€œWe ultimately decided that this was the best step to take before going that big,โ€ Marcom said. โ€œI think the next step is just to do slightly larger batches at Westbrook.โ€ 


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